Mobile financial service Nagad on Monday rolled out a campaign titled "Utshab er Khushi Nagad-a Beshi" on the eve of Durga Puja.

Under the campaign, they offered up to 20 per cent cashback and discount for its customers in lifestyle, e-commerce, and restaurant categories at over 50 brand outlets across the country, a press release said.

Customers will receive the cashback offer if they make the payment at selected merchant outlets using the Nagad Merchant QR or Nagad Accounts Merchant Pay options.

The deal will run for varying lengths of time depending on the merchant's own offer policy.